Did my first TaT job last night €18.50, no commission, no base fee.........yet. Customer was a committed user due to a friend being a taxi driver who explained the background. I suspect that word of mouth promotion, explaining the concept, coupled with reliable service, is the best way to promote the app. Expensive advertising will help, but may not affect those already satisfied with the alternatives, may only attract those who have had a bad experience, or who want to have all available options when cabs are scarce. Hope springs eternal, spread the gospel gentlemen, even if you're not yet on board.